#Diriyah Company
In a move that fuses architectural tradition with modern branding, Diriyah Company has unveiled “Diriyah Tan”, a custom-developed color in partnership with the Pantone Color Institute, drawing inspiration from the golden mudbrick hues of the historic At-Turaif district - the heart of Saudi Arabia’s cultural heritage. Announced on April 9, the new color is more than a visual statement - it is a symbolic cornerstone of Diriyah’s evolving identity. The golden tan shade reflects the tones of Najdi mudbrick architecture,…
